What are the advantages of Google Promotion?
With the popularity of the Internet, advertising channels have become more and more diversified, such as exhibitions, B2B platforms, Google promotion, etc. Among them, Google promotion is becoming more and more important. So what are the advantages of Google promotion as an important channel for promotion?
One of the big advantages of Google's promotion is its huge size. According to eMarketer, Google will rank first in the US and global digital advertising business in 2019, accounting for 30% of the total. This is related to Google's many softwares with more than 1 billion users, such as the most used Android mobile phone system, the world's largest search engine Google search, etc., which provide huge traffic for Google Network Promotion, so that advertising can be maximized. Covering different consumer groups around the world, so that foreign trade companies can stay at home and easily market around the world.
Another advantage of Google's promotion is the diversification of advertising business. In addition to Google AdWords' main highlight of Google search promotion, Google AdWords also has shopping ads, display ads, Gmail ads, YouTube ads, and more. The data shows that more and more buyers will go to YouTube to search for related product videos before purchasing. At the same time, with the rapid increase of local mobile search, the promotion potential of Google Maps advertising has gradually emerged. Another advantage of Google's promotion is the diversification of advertising business. In addition to Google AdWords' main highlight of Google search promotion, Google AdWords also has shopping ads, display ads, Gmail ads, YouTube ads, and more. The data shows that more and more buyers will go to YouTube to search for related product videos before purchasing. At the same time, with the rapid increase of local mobile search, the promotion potential of Google Maps advertising has gradually emerged.
In addition to the above advantages, Google Promotion can also accurately target customer groups, adjust marketing strategies and advertising budgets in real time, and help a lot of companies that want to promote. In addition, in recent years, Google has set up many Google AdWords Experience Centers across China, which can better help Chinese companies to go global and successfully market the world in combination with China's national conditions.